How to make money with a podcast using affiliate marketing
To make money with a podcast using affiliate marketing, read an honest recommendation on-air with a memorable promo code and add tracked links in your show notes. The spoken code is your attribution — it credits checkouts no matter when a listener buys — and show-note links capture listeners who click through after the episode.
How to earn on Podcast
- 1
Choose a niche and products your listeners trust you on
Recommend tools and products that fit your show so host-reads feel authentic.
- 2
Join affiliate programs and get a code and a link
Collect a short, memorable code and a tracked show-note link for each brand.
- 3
Read the recommendation naturally on-air
A genuine host-read with a clear code is the most effective podcast attribution.
- 4
Add tracked links to every episode's show notes
Show-note links capture listeners who prefer to click through after listening.
- 5
Earn on every checkout that uses your code or link
The spoken code credits the sale whenever the listener buys, even weeks later.
Ways to make money on Podcast
Host-read promo codes
A memorable code you read on-air is your attribution — you earn on each checkout that uses it.
Show-note affiliate links
Tracked links in every episode's notes capture listeners who click through after the show.
Sponsorships and ad reads
Get paid a flat fee for a sponsor read, frequently paired with an affiliate code for ongoing upside.
Listener support and memberships
Paid memberships and tips supplement affiliate earnings from your most loyal listeners.
Your own products or services
Sell courses, merch, or consulting to the engaged audience your show builds.
Tips that work
- Only recommend products you genuinely use — podcast audiences are unusually loyal and perceptive.
- Make the code short and easy to remember, since listeners often can't click while listening.
- Repeat the code once and point clearly to the show notes for the link.
- Keep show-note links accurate and updated so back-catalog episodes keep earning.
- Disclose sponsored and affiliate relationships on-air, as required.
Mistakes to avoid
- Reading a stiff, ad-like script instead of a natural, honest recommendation.
- Using a long code listeners can't recall after the episode.
- Forgetting show-note links, which capture the listeners who prefer to click.
- Promoting products that don't fit your show just for the commission.
Top niches for Podcast creators
These niches convert especially well on Podcast. See typical commissions and the brands worth promoting.
Making money on Podcast: common questions
How do affiliate sales get tracked on a podcast?+
A memorable promo code you read on-air is your main attribution — listeners enter it at checkout whenever they buy. Tracked show-note links capture listeners who click through after the episode.
How big does my podcast need to be?+
There's no minimum. A small, engaged, on-niche audience that trusts your recommendations often converts better than a large, general one.
How do I get paid?+
When a listener buys using your code or show-note link, the sale is attributed to you and your approved commission is paid out via PayPal or bank transfer on Afflio.
Make money on other platforms
Start earning on Podcast
Afflio gives you tracked links and codes for the brands you love, then pays you fast and fair to PayPal or bank — free to join, no cut of your commission.
Find brands to promote →