An affiliate program that tracks links and promo codes both
Shoppers convert from a link or a creator's promo code, and finance needs payouts that reflect captured orders, not abandoned carts. Afflio attributes both, reconciles refunds before you pay, and gives you a marketplace to recruit creators past your existing roster.
Afflio runs an affiliate and creator program for online stores. It attributes both tracking-link clicks and promo-code redemptions, fires order events from your checkout, and holds commissions pending until refunds settle, so you only pay on kept revenue. Fraud detection, a creator marketplace, and RazorpayX + PayPal payouts are built in — free to start.
What gets in the way, and how Afflio clears it
Influencers share coupon codes as often as links, and most tools only track one or the other.
Every partner gets a tracking link and a unique promo code with optional expiry and usage caps, and both attribute to the right creator.
Refunds, chargebacks, and partial captures make it easy to overpay on sales that never stuck.
Fire an order event on capture with an idempotency key; commissions stay pending until you approve, so returns reconcile before money moves.
Coupon stacking and self-referral abuse quietly inflate payouts.
Fraud detection flags self-referrals and abnormal conversion spikes so coupon abuse and fake orders do not drain your budget.
Recruiting creators one DM at a time never scales past a handful.
Publish your program in the Afflio marketplace and let vetted creators discover, apply, and start promoting.
Capabilities Afflio ships today — not customer results. Afflio is a new product.
Everything you need to run the program
Link and promo-code attribution
Whether a shopper clicks a link or types a code at checkout, the sale is credited to the right creator in one ledger.
Refund-safe order events
Server-side purchase events with idempotency keys keep commissions pending until you approve, so refunds never become payouts you cannot claw back.
Fraud & abuse detection
Self-referrals, coupon abuse, and abnormal spikes are flagged for review before you approve a commission.
Creator marketplace
List your store's program so creators can find your offer and apply, instead of you chasing every partner.
Flexible commission rules
Flat, percentage, tiered, and recurring rewards per campaign, with SKU- and geo-aware options.
Global creator payouts
Pay creators via RazorpayX bank/UPI for India and PayPal internationally, all from one approvals queue.
Live the same day
- 1Create your program and fire order events from your checkout.
- 2Issue each creator a tracking link and a promo code.
- 3Set commission rules and publish to the marketplace.
- 4Approve captured orders and pay creators via RazorpayX or PayPal.
See how Afflio stacks up
Honest, non-disparaging head-to-heads — including where each competitor genuinely leads.
E-commerce Brands: common questions
Can influencers use promo codes instead of links?+
Yes. Issue per-partner promo codes with optional expiry and usage caps; when a shopper enters the code at checkout, the sale attributes to that creator even without a link click.
How does Afflio handle refunds and chargebacks?+
Commissions stay pending until you approve them, and every event uses an idempotency key, so you can wait out the return window and reconcile refunds before any payout is released.
Can it stop coupon abuse and self-referrals?+
Fraud detection flags suspicious patterns such as self-referrals and abnormal conversion spikes so you can review them before approving the commission.
Where do I find creators to promote my products?+
List your program in the Afflio marketplace, where affiliates and creators discover your offer and apply to join.
How do I pay international creators?+
Afflio pays partners via RazorpayX for India bank/UPI transfers and PayPal for most international destinations, from one approvals queue.
Run your store's program
Free to start, no card. Tracking, multi-tier commissions, fraud detection, and RazorpayX + PayPal payouts — with no cut of your payouts.