A growth channel your startup can turn on this week
Startups need channels that compound without a headcount to babysit them. A partner program does exactly that — other people selling for you, paid only when they deliver. Afflio makes it low-risk to start: free core, transparent pricing, and payouts that only fire on revenue you approve.
Afflio lets an early-stage startup run a real affiliate and referral program without hiring for it. Start free, track conversions with cookieless server-to-server events, reward partners with flat, percentage, tiered, or recurring commissions, and pay them via RazorpayX and PayPal. Fraud checks and pending approval keep spend tied to revenue you actually booked.
What gets in the way, and how Afflio clears it
Runway is tight, so a five-figure platform contract is a non-starter.
Afflio starts free with flat pricing and takes no cut of your payouts, so cost scales with the program instead of gating it.
Ad-blockers and Safari ITP quietly break cookie-based attribution and skew your numbers.
Cookieless server-to-server tracking with idempotency keys credits conversions reliably from your backend, so attribution survives blocked cookies.
You are testing pricing and billing constantly, and tools that lock to Stripe get in the way.
Afflio ingests from Razorpay, PayPal, and Stripe and accepts events from any backend, so it keeps up with your billing experiments.
You want compounding referral growth, not just flat one-off bounties.
Recurring and multi-tier commissions let partners earn on renewals and on the partners they recruit, so the channel builds on itself.
Capabilities Afflio ships today — not customer results. Afflio is a new product.
Everything you need to run the program
Cookieless conversion tracking
Server-to-server events with idempotency keys credit trials, signups, and sales even when browser cookies are blocked.
Recurring & multi-tier commissions
Reward partners on every renewal and give them an override on partners they recruit, so growth compounds.
Processor-agnostic ingestion
Pull conversions from Razorpay, PayPal, or Stripe, or POST your own events — no lock-in to one billing stack.
Approve-then-pay controls
Commissions stay pending until you approve, so refunds and churned trials never become payouts.
RazorpayX + PayPal payouts
Pay Indian partners by bank transfer or UPI and international partners by PayPal from one queue.
Marketplace recruiting
List your program so partners discover and apply, instead of you sourcing every affiliate by hand.
Live the same day
- 1Create a free program and connect your billing or events API.
- 2Choose recurring, tiered, or flat commission rules.
- 3Share links and promo codes, or publish to the marketplace.
- 4Approve real conversions and pay partners globally.
See how Afflio stacks up
Honest, non-disparaging head-to-heads — including where each competitor genuinely leads.
Startup Founders: common questions
Is Afflio affordable for a pre-revenue startup?+
Yes. The core plan is free, pricing is flat and published as you scale, and Afflio never takes a percentage of your payouts.
Will attribution work without third-party cookies?+
Yes. Server-to-server events let you send signups and purchases from your backend, so tracking does not depend on browser cookies and survives ad-blockers and Safari ITP.
Can partners earn on subscription renewals?+
Yes. Set a recurring or percentage-of-sale rule and fire a purchase event each billing cycle; Afflio creates a commission per renewal.
Do I have to bill on Stripe?+
No. Afflio ingests from Razorpay, PayPal, and Stripe and accepts events from any backend, so you are not tied to one processor.
How are partners paid?+
Through RazorpayX for India bank/UPI transfers and PayPal for international partners, from a single approvals queue.
Launch your startup's program
Free to start, no card. Tracking, multi-tier commissions, fraud detection, and RazorpayX + PayPal payouts — with no cut of your payouts.