Affiliate disclosure generator
Create clear, plain-language disclosure text for affiliate links, sponsorships, and gifted products. Pick your region and platform and copy a disclosure that reads honestly. Educational only — not legal advice.
Your disclosure
#ad This post contains affiliate links. If you buy through them, I may earn a small commission at no extra cost to you. All opinions are my own.
Instagram placement tip
Put the disclosure at the very start of your caption — before the “more” cut-off — and use the Paid Partnership label where available.
United States (FTC)
The FTC expects a clear, conspicuous, upfront disclosure of any material connection — hard to miss and in plain language.
Educational starting point, not legal advice. Disclosure rules change and vary by jurisdiction — confirm your exact obligations with the relevant regulator or a qualified professional.
How to disclose an affiliate or sponsored relationship
If you earn from a link, were paid to post, or received a free product, most major markets require you to say so clearly and up front. Regulators like the US FTC, the UK ASA and CMA, EU consumer authorities, and India's ASCI all expect a disclosure that a reasonable person would notice before engaging with the content.
- Choose the region whose rules you're following and the platform you're posting on.
- Select your relationship with the brand — affiliate links, paid sponsorship, gifted product, or ambassador.
- Optionally add the brand name, then copy the generated disclosure.
- Follow the placement tip so the disclosure is clear and up front, not buried.
This generator produces a plain-language starting point based on widely published guidance. Rules change and vary by jurisdiction — confirm your exact obligations with the relevant regulator or a qualified professional.
Disclosure generator FAQ
Do I legally need an affiliate disclosure?+
Most major markets require creators to clearly disclose material connections — affiliate links, paid sponsorships, and gifted products. The US FTC, UK ASA/CMA, EU consumer rules, and India's ASCI all expect an upfront, unambiguous disclosure. This tool helps you write one, but it is educational and not legal advice.
Where should the disclosure go?+
Place it clearly and up front — before the 'more' fold on a caption, at the start of a video or its description, and near the link itself. A disclosure buried at the bottom or hidden behind a hashtag block may not meet 'clear and conspicuous' standards.
Is this legal advice?+
No. This generator produces a plain-language starting point based on widely published platform and regulator guidance. Rules change and vary by jurisdiction — confirm your exact obligations with the relevant regulator or a qualified professional.