How to make money on Twitch with affiliate marketing
To make money on Twitch with affiliate marketing, recommend the gear and tools you actually use with tracked links in your panels and a promo code you say on stream. Because your chat can't always click mid-stream, a memorable code is your attribution — it credits the checkout whenever the viewer buys, even after the stream ends.
How to earn on Twitch
- 1
Choose the gear and tools you genuinely use
Your setup is the most natural, credible thing to recommend to a gaming or creative audience.
- 2
Join affiliate programs and get links and codes
Collect a tracked link for your panels and a short code viewers can remember.
- 3
Add links to your 'what I use' panels
Panels stay on your channel page, so viewers can find your recommendations any time.
- 4
Say the code on stream and drop it in chat
A spoken code plus a chat command captures viewers who buy during or after the stream.
- 5
Earn when viewers check out
The code attributes the sale back to you no matter when the purchase happens.
Ways to make money on Twitch
Panel affiliate links
A 'gear I use' panel keeps tracked links on your channel page for viewers to browse and buy.
On-stream promo codes
A code you say live and post in chat attributes checkouts back to you, even after the stream.
Subs, Bits, and cheers
Native Twitch monetization for eligible streamers supplements affiliate earnings.
Sponsorships and brand deals
Get paid to feature a brand mid-stream, often paired with an affiliate code for extra upside.
Your own merch or products
Sell merch or digital goods to the community your streams build.
Tips that work
- Only recommend gear you actually stream with — your audience trusts your real setup.
- Keep an up-to-date 'what I use' panel so recommendations live on beyond a single stream.
- Set a chat command that posts your code and link so mods and viewers can drop it on demand.
- Mention the code naturally when it's relevant, not as a constant interruption.
- Disclose affiliate and sponsored relationships to your chat — transparency builds loyalty.
Mistakes to avoid
- Recommending gear you don't use, which regulars will quickly notice.
- Relying on links viewers can't click mid-stream instead of a memorable spoken code.
- Letting panels go stale so they point to gear you no longer use.
- Over-promoting to the point that it disrupts the stream your community came for.
Top niches for Twitch creators
These niches convert especially well on Twitch. See typical commissions and the brands worth promoting.
Making money on Twitch: common questions
How do affiliate sales get tracked on Twitch if viewers can't click mid-stream?+
A memorable promo code you say on stream and post in chat is your attribution. Viewers enter it at checkout — whenever they buy — and the sale credits you. Panel links capture clicks from your channel page too.
What should I promote on Twitch?+
The gear, peripherals, and software you actually use to stream and play. Authentic 'what I use' recommendations convert best with a gaming audience.
How do I get paid?+
When a viewer buys through your panel link or code, the sale is attributed to you and your approved commission is paid out — on Afflio, via PayPal or bank transfer.
Make money on other platforms
Start earning on Twitch
Afflio gives you tracked links and codes for the brands you love, then pays you fast and fair to PayPal or bank — free to join, no cut of your commission.
Find brands to promote →