Free tool

ICP generator

Build a clean, structured ideal customer profile — firmographics, target persona, pains, triggers, disqualifiers and suggested channels. Free, private, no signup.

100% client-side — nothing leaves your browser. Fill at least two fields to generate a structured ICP brief you can paste into your CRM or playbook.

Fill a couple of fields to generate your ICP brief.

ICP generator FAQ

Is the ICP generator free?+

Yes — free, no signup, 100% client-side (nothing you type leaves your browser).

What is an ideal customer profile (ICP)?+

An ICP describes the type of company and buyer most likely to buy and succeed with your product — firmographics (industry, size, region), the persona who owns the pain, the triggers that signal they're ready, and the disqualifiers that tell you who to skip.

How is an ICP different from a buyer persona?+

The ICP describes the target company (firmographics + fit); the persona describes the individual human you sell to inside that company. A good brief covers both — this tool generates the firmographics and the target persona together.

Free to start

Got your ICP? Now go find the accounts.

Build lists against these exact firmographics and enrol them into a multi-channel sequence — free to start.