Autocloz + MSG91 WhatsApp
MSG91 WhatsApp connects the WhatsApp channel to your own WhatsApp Business account. Autocloz sends template-gated, opt-in messages through MSG91 WhatsApp and threads replies in the unified inbox. Because WhatsApp Business rules apply, messaging is template-driven and requires recipient opt-in — Autocloz enforces that rather than working around it.
What you can do with MSG91 WhatsApp
MSG91 WhatsApp plugs into the WhatsApp stack — bring your own whatsapp business account, scoped to your workspace.
Template-gated messaging
Send approved WhatsApp Business templates through your own account, with replies threaded in the unified inbox beside the lead.
Opt-in enforced
WhatsApp Business opt-in rules are respected — Autocloz enforces them rather than bypassing the platform's policy.
WhatsApp in sequences
Use WhatsApp as a step in multi-channel sequences, within the same compliance and quiet-hours gates as every other channel.
How to connect MSG91 WhatsApp
Bring your own WhatsApp Business account — you keep control of the account, the spend and the data boundary.
- 1
Set up WhatsApp Business via MSG91 WhatsApp
Bring a WhatsApp Business account connected through MSG91 WhatsApp, with approved message templates and a registered sender on their side.
- 2
Connect WhatsApp in Settings
Under Settings → Channels → WhatsApp, choose MSG91 WhatsApp and paste your credentials. The connection is scoped to your workspace only.
- 3
Send a template test
Send an approved template to an opted-in number and confirm the reply threads back into the unified inbox.
- 4
Add WhatsApp to sequences
Use WhatsApp as a sequence step. Opt-in, template gating and quiet-hours checks apply before any message sends.
Part of the WhatsApp stack
MSG91 WhatsApp is one of the providers behind the WhatsApp channel. All providers share the same template gating, opt-in enforcement and unified-inbox threading.
Explore the WhatsApp featureRelated integrations
Frequently asked
What do I need to use MSG91 WhatsApp for WhatsApp?
A WhatsApp Business account connected through MSG91 WhatsApp, with approved message templates and a registered sender. You bring the account; Autocloz sends through it.
Why is WhatsApp template-gated?
WhatsApp Business policy requires approved templates and recipient opt-in for outbound messaging. Autocloz enforces those rules rather than working around them.
Do replies come into the unified inbox?
Yes. WhatsApp replies thread in the unified inbox next to the lead, alongside the contact's other channels.
Can WhatsApp be part of a multi-channel sequence?
Yes. WhatsApp works as a sequence step within the same opt-in, template and quiet-hours gates that govern every channel.
Run MSG91 WhatsApp inside Autocloz
Bring your own account, plug it into the WhatsApp channel, and keep a free-forever CRM with unlimited users.